Illustration
Brand illustrations
Emily worked with Val Geisler, an email optimization consultant who helps companies fix their customer churn rates.
Design Lead
Emily Mills
Client
BRIEF
Val Geisler was getting ready to ramp up FixMyChurn.com, but her former illustrator wasn’t answering emails, and Val needed 5 new illustrations in the same style before she could launch her site and marketing materials.
Process
Emily met with Val over video chat to learn about the business, Val’s goals, and desires.
Before any drafts were sent, Emily provided a sample showing she could emulate the current illustration style with new concepts.

Val gave Emily concepts to illustrate, but how the concepts were shown was open-ended. This allowed for some creativity and collaborative brainstorming between Val and Emily.



Finals
View all illustrations over at FixMyChurn.com!


